INTERNATIONAL OLYMPICS COMMITTEE x ATHLETES FOR GOOD
I worked with JustSo to direct and shoot two doc-style films with 2024 Olympic athletes, Eilish McColgan and Jamie Farndale as part of the IOC’s Athletes For Good campaign with P&G.
This short form series was honed and crafted to deliver a revitalising dose of the human spirit into social feeds, showcasing the life-changing and world-leading work of charities supported by the Athletes for Good programme.
self shooting director
Client: International Olympics Committee, P&G
Agency: JustSo
Self shooting director: Eilidh Munro
Producers: Auriol Wyles & Beyan Taher
Creatives: Hannah May Calve, George Thomas
Camera Assistant: Keir O'Donnell
Sound Recordist: Callum Deas
Production Runner: Kat Haddow, Lisa Higgins